Right-sized leadership for right now.
Factor Strategies is a boutique marketing consultancy focused on helping B2B start-up and growth-stage companies scale sustainably.
We’ve been there.
We’ve built marketing strategies and programs at fast-growing B2B companies from seed stage to publicly-traded companies. We have unique experience across the climate tech value chain, including clean energy EPCs, manufacturing, finance, SaaS, applied AI + robotics.
Our Services
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Fractional Marketing Leadership
Need immediate momentum during a leadership gap? Or need a strategic marketing leader but not ready for full-time? Get seasoned marketing leadership scaled to meet your needs.
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Project-based Consultation
Stuck on a specific marketing challenge? Let’s tackle it together. We’ll get you clear deliverables with measurable results.
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Advisory Services
Want to validate your marketing direction? Make confident marketing decisions with expert guidance.
From Foundation to Growth
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Seed Stage
We’ll help you focus on what’s most important to maximize your resources. We’ll establish fundamentals like branding, positioning, marketing plans / roadmaps, initial hires and resourcing, martech stack selection and initial market entry.
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Early Stage
We’ll work with you to build scalable marketing infrastructure, align messaging and GTM across internal teams, and ramp-up demand generation as you gain traction.
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Growth Stage
We’ll partner with your teams to create efficient marketing operations, optimize marketing channels to scale, and develop market leadership positioning to support rapid growth, sustainably.
